GCSE Business Studies
Exam board: WJEC/Eduqas
Course code: 603/1115/0
Contact: Mr D Smith firstname.lastname@example.org
The media plays a central role in contemporary society and culture. It shapes our perceptions of the world through the representations, viewpoints and messages it offers.
The media has real relevance and importance in our lives today, providing us with ways to communicate, with forms of cultural expression and the ability to participate in key aspects of society. The economic importance of the media is also unquestionable.
The media industries employ large numbers of people worldwide and operate as commercial industries on a global scale. The global nature of the contemporary media, coupled with ongoing technological developments and more opportunities to interact with the media, suggest that its centrality in contemporary life can only increase.
What will I study?
Component one: exploring the media
This component provides a foundation for analysing media products, introducing students to media language and representation through the study of print media forms. You will develop your ability to analyse media language, representations and meanings in a range of media products. In addition, you will study products from specific media industries and audiences to develop your knowledge and understanding of those areas of the theoretical framework.
You will also begin to explore how media products reflect, and are influenced by, the social, cultural, historical and political contexts in which they are produced.
Component two: understanding media forms and products
This component builds on the introduction to key areas of the theoretical framework provided in component one. In component two, you will gain a deeper knowledge and understanding of media language and representation, as well as extending your appreciation of these areas through the study of media industries and audiences. You will also develop knowledge and understanding of how relevant social, cultural, political and historical contexts of media influence media products. In this component you will explore particular media forms in depth through both of the following topics:
- television: crime drama or sitcom
- music: music video and online media
Component three: creating media products
You will produce an individual media production for an intended audience in response to a choice of briefs, applying knowledge and understanding of media language and representation.
How will I be assessed?
- Component one: written examination, 1hr 30 mins, 40% of qualification
- Component two: written examination, 1hr 30 mins, 30% of qualification
- Component three: non-exam assessment (coursework), 30% of qualification
1 x GCSE (grades 9-1)
Why study this course?
Media Studies nurtures students’ ability to formulate their own responses to the range of media that saturates modern life – both old and new. It also encourages students to develop their opinions on how the media represents the world.
What careers could I pursue?
Media studies graduates typically enter careers in the media, cultural and creative industries. Areas of work include television and radio, film and video, digital media, computer games, journalism, writing and publishing, PR and media practice.